StarNews Mobile is dedicated to helping creators earn real income by monetizing their content. Here are some of the ways that our platform and our team assist creators in providing quality content, connecting with their audience, and monetizing their work.
1) Our Platform Is Built With Creators In Mind.
● By partnering with the biggest telecommunications operators, including MTN and Orange, StarNews Mobile is able to provide our creators with direct access to a wallet of 430 million consumers – even Facebook doesn’t provide them with that level of reach.
● StarNews Mobile actively promotes our creators to our subscribers. We are on track to acquire 500 million subscribers in Africa and 200 million globally with the diaspora over the next five years. ● Our team is constantly finding new opportunities to monetize their content (subscription, advertising, sponsorship, on-demand, etc.) ● Our distribution and payment processes are integrated and seamless, thus illuminating one of the biggest obstacles to monetization in Africa.
2) We Offer Our Creators Training and Detailed Reporting.
● StarNews Mobile hosts training programs for creators on how to use the StarNews Mobile platform, make quality video content, turn loyal followers into active subscribers, etc. ● StarNews Mobile provides creators with detailed reports on the success of their content and feedback on how to increase their revenue. These reports include traditional analytics as well as reports on their earnings, the impact of each specific activity on their revenue, the stickiness of their followers (by churn rate), the number of subscribers acquired from posting on Facebook and Instagram, etc. Soon we will add a new report showing how much ad revenue they have generated per campaign.
3) We Host And Sponsor Events That Generate Revenue And Help Our Creators Connect With Their Audience.
● StarNews Mobile hosts Meet & Greet events that help creators connect with their fans and further establish their brands. ● StarNews Mobile sponsors major concerts featuring our creators. ● The StarNews Urban Hit Show allowed creators to compete on television and provided finalists with increased publicity, exposure, and big earnings.
4) We Help Creators Think Like Small Businesses.
● The StarNews Mobile team guides our creators and helps them prioritize their revenue and return on investment. Rather than only focusing on followers and engagement alone, we help them shift their perspective to view themselves as entrepreneurs who take profit & loss into consideration and adjust their strategy accordingly. On StarNews Mobile, their revenue is directly tied to their activity on the platform. With their ability to produce quality content and our ability to distribute it through our telco distribution partners, there is a very direct and clear path to income that creators can not find anywhere elsewhere. ● Lastly, StarNews Mobile invests in our creators. Using the extensive performance data we collect on each creator, we can determine which creators and campaigns will be profitable for both the creator and for StarNews Mobile.
Thx!
Great post.